Strategy Consultant for Creative and Research Led Organisations

Strategic clarity for complex decisions

Ampersans is a research led strategy consultancy working with founders, practitioners and organisations navigating complex decisions. As a strategy consultant, Gurpreet Dhanjal supports creative and purpose driven organisations across the UK in clarifying identity, aligning direction and making confident long term choices.

Founders

Navigating moments where growth demands clarity, not noise.

Practitioners

Refining direction when expertise outpaces articulation.

Organisations at decision points

Aligning identity, strategy, and next steps under complexity.

Clarify identity · Decide direction · Move forward with intent

DECODE

Understand the real issue

beneath the surface.

DISTIL

Strip complexity down to
what truly matters.

DECIDE

Choose direction with
clarity and confidence.

DIRECT

Align action to strategy
and move forward.

Strategy Consultancy Services

Ampersans provides independent strategy consultancy for creative, academic and research led organisations. Services include strategic positioning, decision frameworks, identity clarification and long term direction setting for organisations at critical transition points.